PROFESSIONAL EXPERIENCE
Senior Manager of Marketing & Sales, XBOSoft Inc., 2024-Present
- Conducted a comprehensive assessment of marketing and sales strategies, identifying inefficiencies, and terminated underperforming tactics focused on low-quality lead generation
- Streamlined marketing efforts to create focus, reset goals, and defined priorities to attract new clients, reducing marketing costs by approximately 79%
- Implemented new strategies that significantly increased genuine client engagement, leading to a more robust qualified pipeline, demonstrating extremely effective engagement tactics
- Achieved a conversion rate of 12.5%, in less than 2 months, from potential to signed clients, demonstrating the effectiveness of revamped marketing and sales strategies
- Converted to full time employee after a 3 month consulting retainer around marketing efforts, competitive analysis, branding/voice, and growth strategy
QA Analyst, RV LIFE, 2022-2023
- Achieved 100% critical defect resolution and seamlessly integrated new software, used by all company apps, into the flagship SaaS trip planner, successfully launching to over 1 million subscribers with no release-related tickets.
- Promoted to Lead QA within five months after establishing a comprehensive test strategy, creating test documentation from scratch, resolving API defects, optimizing page load times by 90%, and reducing support tickets by 65%, facilitating a long-awaited Zendesk migration.
- Gathered requirements and support feedback to develop forward-thinking test cases, engaged stakeholders, and led triage, laying the foundation for a 300% increase in test automation.
- Led comprehensive functional and non-functional testing on seven cloud-based web, and two mobile apps, including exploratory, E2E, regression, and Cypress testing, root cause analysis, resolved Tier 2 support tickets, reported defects, approved iterations for production, and onboarded new testers.
Technical Consultant, UX, QA, Go-To Techie, 2019-2024
- Orchestrated an effective test strategy employing black box, exploratory, usability, regression, accessibility, A/B testing, and competitive analysis, enhanced brand alignment, and differentiated product offerings, leading to a 46% increase in conversion rates.
- Managed defects through resolution, provided reports, recommended future enhancements, documented processes, and facilitated onboarding to support ongoing maintenance in a customer-facing role.
- Reviewed content, designs, and brand guidelines, confirmed requirements, evaluated web services, and researched cost-effective service providers.
- Increased online product offerings by 500%, store traffic by 83%, monthly income by 35%, Patreon income by 10,084%, paid subscriptions by 3800%, and gained 52% more followers.
Technical Project Manager, QA/UAT, Alight Solutions, 2015-2018
- Achieved a 100% contract renewal rate, boosted sales by 25%, and generated $600,000 in revenue by actively listening to clients' needs, understanding their goals, gathering requirements, and overseeing extensive testing, including API, databases, mobile apps, and user acceptance testing as subject matter expert in a client-facing role.
- Accelerated time to market by 43% through clear documentation, enhanced defect understanding via root cause analysis and detailed reporting, and customized a company-wide proprietary project management tool, including creating user guides, training, and standardizing processes to better manage on multiple projects at once - Executed testing and supported the engineering team with clear acceptance criteria, root cause analysis, debugging, and troubleshooting, reviewed designs, created test plans, and engaged stakeholders early improving implementation time by 75%.
- Collaborated with a global, cross-functional team to streamline test procedures, optimize workflows, accelerate onboarding, and reduce test times by 40%.
IT Developer Analyst II, QA, Aon Hewitt, 2009-2015
- Conducted comprehensive end-to-end testing and resolved defects across diverse technologies for Fortune 100 and 500 clients simultaneously on multiple complex projects, participated in requirements meetings as the subject matter expert for technical implementations, and managed user acceptance testing in a client-facing role.
- Defined requirements and fundamental test areas, crafted user stories and test cases, and performed various test types and edge cases, resulting in a remarkable 70% increase in test coverage.
- Established repeatable test processes and standards, incorporating data pipeline and database testing, reduced the test timeline by 34%, and enhanced data security by over 30%.
- Trained a team of 11 engineers in best practices, requirements analysis, and test tactics, leading to a 50% increase in testing proficiency.
Production Coordinator, QC, Hewitt Associates, 2006 - 2009
- Implemented quality assurance measures for graphic design, print, and web asset projects, guaranteeing error-free deliverables and minimizing costly reprints or revisions in a client-facing role.
- Performed preflight checks on digital files to identify and rectify potential issues before printing, ensuring seamless production processes and preserving brand integrity.
- Conducted press checks to scrutinize outputs for color accuracy, consistency, and overall quality, and supervised the print and fulfillment of kits, leading to high-quality final products that surpassed client expectations.
- Managed the Consolidate Buy process to obtain quotes, requested proposals to select vendors, nurtured long-term relationships, explored cost-saving options, tracked expense and scope changes, approved invoices, and expense reporting at the end of each project, resulting in a 20% reduction in production costs.
Patient Care Coordinator (Research), UT Health Science, 2006
- Primary research focuses on drug addiction, specifically cocaine addicts, and care coordination with Doctors, nursing staff, therapists and HIV counseling.
- Worked with CPHS and IRB on approvals for consents, advertisements and research documentation.
- Conducted patient recruiting, screening, randomization, informed consent and data collection, maintain source documents, case report forms, and databases.
- Inventory management, proofing and QA testing on databases, doc creation for study binders and proofing content.
- Collected, processed, shipped and tracked study docs, bio samples; med desk backup, CPR certified, EEO training.
Graphic Design, QC, Houston Chronicle (Aquent), 2001 - 2005
- Graphic design, proofing, color separations and infographics throughout the paper
- Production Coordinator for writers, editors, photographers and pagination systems
- Page layout for A1, Sports, Weather and other inside pages
- Created excel archive and ongoing updates for graphic assets database; computer and printer maintenance
- Coordinated preflight materials for letterpress and offset printing, and ran press checks to provide final approval
Pre-press, QC, Asset Management, Duke Energy, 2000 - 2001
- Assistant Coordinator in the art department for inventory, monthly statements, and travel expenses
- Graphic design, photo correction, manipulation, paths, upload and maintenance of digital assets on global intranet
- Print shop, preflight to Docucolor and Xerox, dummies, separations, finishing, inventory
- Design, detail, organization, inventory, and in / outbound distribution of Corporate Library materials
Graphic Design, Pre-press, QC, CopyDotCom, 1999 - 2000
- Logo, page layout, full color design, and pre-press digital imaging / pre-flight, Adobe & Microsoft suite, QuarkXpress, Freehand/Illustrator and all web output / file conversions
- Full service color output on Docucolor 2060 w/ Fiery server, DC 12 w/ Splash server, HP 3500, Xerox DigiPath
- Full service CSR from origin through final sign-off, delivery and cashier, trained customers to work with programs and advised on design elements
- Responsible for upkeep and maintenance of Mac and PC computers used by customers at Internet bar and workstations
Graphic Design, Prepress, QC @ A&E Reprographics
Internship for Graphic Communication @ Lone Star Quickprint, 1997 - 1998
- Worked with both Mac and PC platforms for digital file output, pre-flight and all postscript conversions from Quark, Freehand, Illustrator, Photoshop, PageMaker and the Microsoft Suite
- Color logo creation and full service CSR to adjust and output finalized product, from origin through final sign-off and delivery
- Pre-press digital imaging and pre-flight: typesetting and design of newsletters, flyers, business cards, corporate packages, invitations, and business forms
- Full color prepress preparation, direct-to-plate burning, proofing, and all finishing procedures by hand and machine processin
- Digital output, operating the HP 5000 plotter and Symbolic Sciences LightJet, processing all media types: Duratrans, Duraclear, Photo Gloss, and Duraflex for 50x50 and fusion prints
SKILLS
Test & QA Methodologies - Manual Testing
Agile Scrum, Kanban, Waterfall - SDLC/STLC
Requirements - Documentation - Test Plans & Cases
Defect Management - Cross-Functional Collaboration
Rapid Tech Adaptability - Web Dev Background
Project/Product Management - Process Transformation
Curious & Analytical - Puzzle & Problem Solver - Learning
Graphic Design - Print Production, Fulfillment
TECHNOLOGY
PractiTest - Azure - Shortcut - Jira - Confluence
Trello - Slack - Git - GitHub - VS Code
Figma - Chromatic Storybook - Docker - VMWare
HTML - CSS - JavaScript - XML - Cypress
MySQL - SQL - PHPMyAdmin - PHP
Cross-Platform, Device, Browser - Dev Tools
Google Workspace - Microsoft 365 - Adobe Suites
Learning: Python
EDUCATION
ISTQB Foundation Level - In Progress
Antisyphon Training, John Strand - SOC Core Skills Cert
Remote Work School - Remote Business Program
Open Source Training - Joomla! Development Cert
Bachelor of Science, University of Houston, Cum Laude
Associate of Applied Science, Lone Star CC